Mā te huruhuru te manu ka rere (with feathers the bird can fly)

What do publicists do? In two case studies, we look at the holistic role of a publicist - why bringing them in early and keeping them through unit and release bridges the gap between your project and your audience (and provides care of artists along the way). What a publicist needs from you to make it happen.

In this session publicist and mentor, Sue May spoke to Ainsley Gardiner, Co-Director, Cousins; Chris Henry, Managing Director of 818 and PEOPLE OF INFLUENCE, Roseanne Liang, Director of Shadow in the Cloud and Creamerie; and Courtney Mayhew, Publicist from matter about THE CREATOR / PUBLICIST RELATIONSHIP: Setting Yourself Up for Success with Culturally Competent Connectors.

This Podcast is part of The A-Z of Screen Publicity workshop sessions.  The two-day workshop was run by Script to Screen in partnership with the Aotearoa Screen Publicists Collective (ASPC) and was held on 7 & 8 May 2021 in Auckland.

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