Big Screen Symposium 2018: Content Marketing with Anna Dean

Anna Dean works at the forefront of audience engagement across the digital, film and social landscapes.  In this session, Anna shares key learnings on changes to audience engagement in recent years. She provides practical tips to help you articulate your project in a way that connects, and challenges you to think about what your audience actually wants rather than what you think they should know. This session is presented by Loading Docs. Anna's session took place on Saturday 28 Oct at the Big Screen Symposium 2018 in Auckland, NZ. The Big Screen Symposium is New Zealand's annual premiere film event, proudly brought to you by Script to Screen and janda. This podcast is available on Podbean, Spotify and Apple.